Social Media Provides Hidden Opportunities Only two or three years ago, Internet marketing folks were struggling with Content vs SEO. While the jury is still out about which is most important, most content specialists agree that content and SEO are partners and not adversaries. Today, there...
Use Adaptive Content to Reach All Your Potential Customers Most of you readers have heard about adaptive content, but how many know what this term means? It is a shorthand description of content that, Is written and created to persevere Accordingly, the topics are carefully chosen and...
How Local SEO Drives Traffic and Improves Sales You’d Show Off This Expensive Yacht, Why Not Your Website Too? If you bought a yacht, you would invite your friends and associates aboard to show it off. Why is it then, you spend a gizzalion dollars on a...
How to Leverage Social Media Marketing Your business success can be quite negatively impacted by two major online factors: your relationship with consumers and your ranking. For many business owners, however, the appropriate tools and methods to positively influence these two factors are still an absolute...
You are a business owner because you are great at what you do. Your expertise in your specific industry is what makes you so valuable, it’s the reason why your customers rely on you. You spent time and money on becoming great and you continue...
Millions of small businesses want Social Media, but do their expectations of what Social Media can do for them exceed the realm of possibility? Do they even know the importance of what Social Media can accomplish? Are you even doing it right? With so many books,...
Not sure how social media can transform your traditional marketing campaigns? Let us count the ways ....
Social Media: You Want It Because Everyone Else Has It But the cool marketing kids at Coca-Cola are doing it! If the cool Marketing kids at Coca-Cola jump off a cliff, are you going to do that too? Turns out the questions that our parents asked when we...