The 4 Essentials You Need to Make Mobile Marketing Work Mobile marketing is an area that many Internet marketers don’t pay much attention to. They believe that their website is mobile-friendly – sadly, many Internet marketers are wrong. This is tragic, as smart phone owners are great...
Bulls-Eye The Intelligent Marketing System Want to hit the bulls-eye in marketing your company? If you are reading this, I know you do – and Webociti can help you do it on your very next marketing campaign. I am proud to let you know that Webociti...
Benefits of Using Paid Advertising Online When it comes to marketing, there is no substitute for paid advertising online. Its benefits are robust, and will get results that most other methods cannot do. Whether your company is using paid advertising online at Google or on other search...
Marketing Automation Isn't Just for the Big Guys According to a recent report by Software Advice, a division of Gartner that helps businesses find software, reveals that with almost unanimity, most businesses are looking for a marketing automation solution. 98 percent of businesses interviewed for the...
Essentials for Online Advertising AIDA is Essential to Internet Marketing Internet copywriters often use a formula known as AIDA. This acronym stands for, Attention Interest Desire Action My post today takes a look at AIDA as an Internet Marketing Tool. Attention Ads are useless unless they grab an Internet user’s...
From time to time I have written here about the importance of optimization of your site for mobile device users. If I haven’t convinced you that you need to be mobile optimized, take a look at the following stats. On May 15, 2015, Google announced...
Ways the Internet of Things Helps Business Marketing Become Smarter If you are a computer user or use another device to access the Internet it is a good bet that you have heard the term the “Internet of Things” (IoT). Unless you are a bit of...
Building Your Own Effective Lead Management Generation Program Is your boss asking you why your marketing generation isn’t more effective? In my experience helping many companies improve lead generation, I find that most of the time the answers are, They do not understand their buyer They...
Social Media to Social Business Using social media to promote small and medium-sized businesses is a proven tactic within their Internet marketing strategy. Now, the latest trend is to transition from using social media to being a social business. What a Social Business Is The true definition of...
Using Video to Enhance Online Marketing Performance The evidence is strong regarding the inclusion of video in SEO optimized content. Forrester Research’s Dr. James McQuivey says, A minute of video is worth 1.8 million words. McQuivey is not talking in some esoteric manner, he is talking about the...